19/05/2022 by Kvaser

EMB Power joins Kvaser’s qualified sales representative network


Kvaser’s newest qualified sales representative network is EMB Power, a Macclesfield, UK based expert in automotive development with a focus on electric powertrains. Started by Adrian Barber and Alex Hamer in 2017, the company is UK distributor for New Eagle’s Raptor control system development toolchain.

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EMB directors Alex Hamer, Adrian Barber and Stephen Justice.

Adrian Barber, director at EMB Power, previously worked for luxury car maker, Bentley. He recounts: “I started as an apprentice at 16 and went on to manage the electrical integration team, following the product from prototype design through to field support. I left in 2015 to pursue projects in electrification, providing consultancy work to the likes of Ricardo and Jaguar Land-Rover. It was through looking to use Raptor in a project that I became aware of New Eagle.”

EMB Power’s core offering is system development consultancy, including vehicle prototyping. While automotive development runs in the company’s blood, EMB Power also provides development services to the marine and aerospace sectors. The company uses Raptor across many of these projects, alongside Kvaser’s reliable and trusted CAN tools, both of which are also sold through the company’s online shop.

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